Message customers

Communicate with customers via SMS, MMS, and WhatsApp.

79 articles

SMS Inbox

Close vs. Archive: Which to Use for SMS Conversations

3 min read

The SMS Inbox gives you two ways to remove a conversation from your active view: **Close** and **Archive**. They work differently. Here is when to use each.

How to Assign SMS Conversations to the Right Team Member

6 min read

When a customer texts in and nobody owns the conversation, it sits in limbo. Assigning conversations gives every thread a named owner, so your team knows who ha

Delete Messages in Bulk

1 min read

Remove multiple SMS conversations at once from your JustCall inbox to keep your message history clean and organized.

How to Filter SMS Conversations in JustCall

4 min read

Filter your SMS Inbox to focus on conversations that need attention. Filter by status (Open, Closed), read state (Unread), or tags.

Internal Collaboration in SMS

1 min read

Use @mentions and internal notes within SMS conversations to collaborate with your team without the customer seeing your messages.

Internal Collaboration

2 min read

Work together on customer conversations using JustCall's internal notes, @mentions, and team visibility features across SMS, calls, and WhatsApp.

Managing SMS Conversations in JustCall

7 min read

Your SMS Inbox is a workspace for managing customer conversations, not just a message feed. Assign conversations to team members, track which ones need a reply,

Use More Than 5 Tags in SMS

1 min read

Label SMS conversations with more than 5 tags for advanced categorization and filtering in JustCall.

How to Search SMS Conversations in JustCall

3 min read

Find any SMS conversation by phone number or message content. The search bar is always visible at the top of your inbox.

Set Up Business Texting from Scratch

6 min read

You want your team sending and receiving text messages with customers — individual conversations, automated replies, and bulk campaigns. This guide covers...

Section to Add: SMS Inbox Management

3 min read

> **Insert this section after the existing 'Thread Management' section in the SMS FAQ article.**

View Unread Messages

1 min read

Filter your SMS inbox to show only unread conversations so you can prioritize new customer messages.

SMS/MMS fundamentals

MMS Pricing

2 min read

Understand MMS message pricing on JustCall — per-message costs, how MMS differs from SMS pricing, and what affects your bill.

P2P vs A2P Messaging

2 min read

Understand the difference between person-to-person (P2P) and application-to-person (A2P) messaging, and why it matters for carrier compliance and deliverability.

Send MMS Messages and Emojis

2 min read

Send images, videos, PDFs, and emoji-rich messages via MMS on JustCall. Understand file types, size limits, and how emojis affect character counts.

Smart Encoding for SMS

2 min read

JustCall's Smart Encoding automatically replaces special Unicode characters with GSM-7 equivalents to reduce segment counts and messaging costs.

Understanding SMS Analytics

2 min read

Track messaging performance with JustCall's SMS analytics dashboard — message volumes, delivery rates, response times, and team metrics.

SMS Character Limits, Segments, and Encoding Explained

3 min read

Understand how SMS character limits work, why messages split into segments, and how emojis and special characters affect your message length and cost.

Why SMS Messages Fail to Deliver (and How to Fix It)

3 min read

Messages showing as failed or undelivered? This guide covers the most common SMS delivery issues — carrier filtering, invalid numbers, 10DLC registration, and throughput limits — with steps to resolve each one.

International SMS: Sending Messages to Other Countries

3 min read

Send text messages to customers in 70+ countries from your JustCall number. Learn about international SMS pricing, country restrictions, sender ID rules, and how to enable global messaging.

SMS Sending Limits

2 min read

Understand JustCall's daily and per-minute SMS sending limits, 10DLC throughput tiers, and how to increase your messaging capacity.

SMS and MMS Messaging in JustCall: What You Can Send

4 min read

JustCall supports SMS and MMS messaging from your business numbers. Learn what you can send, character limits, media types, and how SMS and MMS differ so you choose the right format for every conversation.

Choosing the Right Number Type for SMS: Local, Toll-Free, or Short Code

3 min read

Local numbers, toll-free numbers, and short codes each have different SMS capabilities, throughput limits, and compliance requirements. Learn which number type fits your messaging needs.

SMS Segments Explained

2 min read

Understand how SMS messages are split into segments, how encoding affects character limits, and how segments impact your messaging costs.

SMS Shortened URLs

2 min read

Use shortened URLs in SMS messages to save characters and track click-through rates. Understand carrier guidelines and best practices for links in text messages.

Bulk SMS & MMS

Bulk MMS Campaign Setup

2 min read

Send bulk MMS campaigns with images, videos, and documents. Step-by-step guide for creating MMS campaigns in JustCall.

Bulk SMS Best Practices

2 min read

Maximize delivery rates, engagement, and compliance for your bulk SMS campaigns. Tips on timing, content, segmentation, and opt-out handling.

Bulk SMS Campaigns and Bulk Texting

2 min read

Create and manage bulk SMS campaigns in JustCall — upload contacts via CSV, personalize messages with variables, track delivery, and manage opt-outs.

Bulk SMS: Send Messages at Scale

4 min read

Send hundreds or thousands of text messages at once with JustCall's Bulk SMS feature. Learn how to create campaigns, upload contacts, personalize messages, schedule sends, and track results.

Bulk SMS Rate Lookup

1 min read

Check per-country and per-number-type SMS rates before sending bulk campaigns. Understand how pricing is calculated for large-volume messaging.

Schedule Bulk SMS Campaigns

3 min read

Schedule your bulk SMS campaigns to send at the optimal time. Set date, time, time zone, and quiet hour restrictions to maximize delivery and compliance.

Understand Bulk SMS Throughput and Campaign Timing

3 min read

Sending a bulk SMS campaign to 5,000 contacts? It will take approximately 83 minutes to deliver all messages. Understanding how throughput works helps you...

Duplicate Bulk SMS Campaigns

1 min read

Clone a previous bulk SMS campaign to reuse its settings, contact list, and message template. Modify as needed before resending.

HTTP POST SMS Campaign Builder

2 min read

Trigger bulk SMS campaigns from external systems using HTTP POST requests. Integrate CRMs, marketing platforms, and custom applications with JustCall's campaign API.

Keap HTTP POST SMS Limits

1 min read

Understand sending limits when triggering JustCall SMS campaigns via Keap's HTTP POST integration.

Send Bulk SMS to Contacts

1 min read

Send a bulk SMS campaign to your JustCall contact list or a specific segment without uploading a CSV.

Send SMS from Google Sheets

2 min read

Send bulk SMS messages using a Google Sheets contact list integrated with JustCall. Map columns to fields and trigger campaigns directly from your spreadsheet.

SMS Bot

Automate SMS Replies with SMS Bot

4 min read

Train your SMS-enabled numbers to auto-reply to customer queries using keywords, menus, and dynamic webhooks. Reduce response time and scale support without adding headcount.

SMS Bot for Automobile Dealerships

2 min read

Automate service appointment scheduling, inventory inquiries, and test drive bookings with an SMS Bot for auto dealerships.

SMS Bot for Customer Service

2 min read

Automate common support inquiries with SMS Bot — handle ticket status, FAQs, business hours, and escalation routing without agent involvement.

SMS Bot for Education

1 min read

Automate responses to common inquiries from students and parents — bus schedules, holidays, teacher contacts, and enrollment information.

SMS Bot for Insurance

2 min read

Automate policy inquiries, claim status updates, and premium due date reminders with an SMS Bot configured for insurance workflows.

SMS Bot for Online Shopping

2 min read

Automate order status, shipping updates, return requests, and product inquiries with an SMS Bot configured for e-commerce.

SMS Bot: Points to Keep in Mind

2 min read

Key considerations, limitations, and best practices for running SMS Bots on JustCall — keyword conflicts, number assignments, and webhook reliability.

SMS Bot for Travel and Transportation

2 min read

Automate booking confirmations, schedule lookups, and fare inquiries with an SMS Bot configured for travel and transportation companies.

Automate SMS Replies with SMS Bot

5 min read

Need to answer the same questions over and over? SMS Bot auto-responds to incoming messages using keyword-based rules you define. When a customer texts a keywor

WhatsApp

WhatsApp Account Disabled

2 min read

What to do when your WhatsApp Business account is disabled — common reasons, appeal process, and prevention tips.

WhatsApp Analytics

2 min read

Track WhatsApp messaging performance in JustCall — unique conversations, delivery rates, response rates, and template performance metrics.

WhatsApp Automation and Quick Replies

3 min read

Automate your WhatsApp messaging with away messages, quick replies, and workflow triggers. Respond faster and keep conversations moving even when your team is offline.

WhatsApp Conversation Guidelines

2 min read

Meta's rules for WhatsApp Business conversations — the 24-hour window, template message requirements, pricing categories, and quality maintenance.

WhatsApp Business on JustCall: Frequently Asked Questions

3 min read

Quick answers to common WhatsApp questions: pricing, number requirements, message limits, media support, and differences from SMS.

Getting Started with WhatsApp Business on JustCall

3 min read

Connect your WhatsApp Business account to JustCall to manage customer conversations alongside your SMS and calls. Learn how to set up the integration, verify your number, and start messaging.

WhatsApp Integration Sign-Up Guide

1 min read

The simplified WhatsApp sign-up flow for JustCall — connect your WhatsApp Business account in minutes using the new streamlined process.

WhatsApp Messages Undelivered

2 min read

Troubleshoot WhatsApp messages that fail to deliver — 24-hour window violations, template issues, number problems, and account restrictions.

WhatsApp Message Reactions

1 min read

React to WhatsApp messages with emojis in JustCall. Acknowledge customer messages quickly without typing a full response.

Register Phone Numbers for WhatsApp

2 min read

How to register additional phone numbers with WhatsApp through JustCall — requirements, verification, and multi-number setup.

Set Up a WhatsApp Business Account with JustCall

3 min read

Complete setup guide for connecting WhatsApp to JustCall — Meta developer app creation, webhook configuration, access tokens, and phone number registration.

WhatsApp Template Messages

2 min read

Create, submit, and manage WhatsApp template messages in JustCall — categories, dynamic variables, Meta approval process, and best practices.

WhatsApp Message Templates: Create, Submit, and Use

4 min read

WhatsApp requires pre-approved templates for business-initiated messages. Learn how to create templates, submit them for Meta approval, use dynamic variables, and manage template status.

Email Inbox

Email Analytics in JustCall

2 min read

Measure your team's email performance with built-in analytics. Track response times, email volume, and resolution rates to identify bottlenecks and improve...

Assign Email Conversations in JustCall

3 min read

Route email conversations to the right agent so every customer gets a timely reply. Assign emails manually, set up auto-assignment rules, or use round-robin...

Compose and Reply to Emails from JustCall

2 min read

Write new emails and reply to customer threads directly from JustCall. Your messages send from your connected email address, and the full conversation stays...

Filter and Search Emails in JustCall

3 min read

Find any email conversation quickly using filters and keyword search. Narrow down your inbox by assignee, status, date, or tag to focus on the conversations...

Email Notification Settings in JustCall

3 min read

Stay informed about new emails, assignments, and team mentions without constantly watching your inbox. Configure which email notifications you receive and...

JustCall Email Inbox Overview

2 min read

Manage customer emails alongside your calls and texts in one place. JustCall Email Inbox brings email into the same workspace your team already uses for...

Set Up JustCall Email Inbox

3 min read

Connect your email account to JustCall so incoming emails appear in your unified inbox. Setup takes a few minutes and works with Gmail, Outlook, and any...

Set Up Email Signatures in JustCall

3 min read

Add a professional signature to every email you send from JustCall. Set up a personal signature for your own emails, or create a team signature that applies...

Organize Emails with Tags and Labels in JustCall

3 min read

Categorize email conversations with tags so your team can sort, filter, and prioritize work. Create tags for topics, departments, urgency levels, or...

Create and Use Email Templates in JustCall

3 min read

Save time on repetitive emails by building reusable templates. Insert a template with one click, let dynamic variables fill in contact details...