Toll-Free Verification Rejections
Toll-Free Verification Rejections
Toll-free verification can be rejected if your submission doesn't meet carrier requirements. Here are the common reasons and fixes.
Common Rejection Reasons
1. Opt-In Image Doesn't Show SMS Consent
Fix: Upload a screenshot showing the actual phone number field and SMS-specific consent language. Email opt-in screenshots are not accepted.
2. Sample Messages Don't Match Use Case
Fix: Rewrite samples to match your selected use case category. Include your brand name and opt-out language.
3. Use Case Summary Too Vague
Fix: Provide a detailed description. "Marketing" is rejected — "Sending weekly promotional offers and seasonal discount codes to opted-in customers of [brand]" is accepted.
4. Missing Opt-Out Language
Fix: Include "Reply STOP to opt out" in all sample messages.
5. Website Not Functional
Fix: Ensure the website listed in your submission loads correctly and matches your business name.
6. Multiple Numbers Without Justification
Fix: If submitting 5+ toll-free numbers, explain why (separate agents, locations, departments).
Resubmitting
Fix the identified issues and resubmit through Settings → Phone Numbers → select the toll-free number → Verification.