JustCall Messaging Policy

All JustCall accounts must comply with this messaging policy in addition to carrier regulations and applicable laws.

Acceptable Use

JustCall messaging is for legitimate business communications:

• Customer support and service notifications.
• Appointment reminders and confirmations.
• Order updates and delivery notifications.
• Marketing messages to consented recipients.
• Internal team communications.
• Two-factor authentication and security codes.

Prohibited Use

The following are prohibited on JustCall:

• Spam — unsolicited messages to contacts who haven't opted in.
• Phishing — impersonating other businesses, banks, or government agencies.
• SHAFT content — sex, hate, alcohol, firearms, tobacco/cannabis promotions.
• Fraud — deceptive messages, scam promotions, pyramid schemes.
• Harassment — threatening, abusive, or repeated unwanted messages.
• Number sharing — reselling or sharing JustCall numbers for third-party messaging.
• Circumvention — using multiple numbers to bypass sending limits or carrier blocks.

Enforcement

Violations may result in:

1. Warning — first offense for minor violations.
2. Number suspension — messaging paused pending review.
3. Account suspension — repeated or severe violations.
4. Account termination — egregious violations with no reinstatement.

JustCall may also pass through carrier fines and penalties to the account holder.

Reporting Abuse

If you receive spam or abusive messages from a JustCall number, report it to help@justcall.io.

Related Articles

• Forbidden Message Categories for US and Canada
• SMS Compliance Guide
• SMS Opt-In and Opt-Out